Since the late 18th century American legal decision that the business corporation organizational model is legally a person, it has become a dominant...
Ex-policeman Rollo Lee is sent to run Marwood Zoo, the newly acquired business of a New Zealand tycoon. In order to meet high profit targets and keep...
An eccentric marketing guru visits a Coca-Cola subsidiary in Australia to try and increase market penetration. He finds zero penetration in a valley...
The Cola Conquest tells the story of Coca-Cola - the 'sublimated essence' of all that American stands for - and the century-long competition with its...
Breast cancer has become the poster child of corporate cause-related marketing campaigns. Countless women and men walk, bike, climb and shop for the...
Mr. Selfridge recounts the real life story of the flamboyant and visionary American founder of Selfridge's, London's lavish department store. Set in...
